Overview

ThreadsMagazine.com: where the sewing community connects

Our dynamic web site is more than our magazine online; it is a content-rich extension of our brand designed to enhance and expand upon the magazine's content, reach new and broader online audiences, and harness the power of an active online sewing community.

Leadership Points

With ThreadsMagazine.com, you'll engage readers who are:

• Active buyers—59% have visited the Web site of a vendor mentioned on ThreadsMagazine.com
• Loyal information seekers—54% visit the site at least once a week
• Influencers among their peers—37% have discussed a ThreadsMagazine.com article and/or product review with someone

Source: ThreadsMagazine.com visitor survey (internal), May 2010